The University of Bedfordshire Launches Squiz Powered Website with Responsive Design to Deliver a User-Optimised Experience Across Multiple Devices
London, 18th August 2011
The University of Bedfordshire's new website provides an optimal user experience with a contemporary, mobile-friendly design, powerful course finder and intuitive information architecture. The University worked with Squiz to redesign and rebuild their site on the web experience management platform, Squiz Suite, and are using Funnelback Search technology for information retrieval throughout the site.
The bold, contemporary design has been built to adapt to the user's browser and device using an approach known as Responsive Web Design. The elements of the pages are flexible and shift as the browser width changes, ensuring that page layout is optimal and the site is usable, regardless of the user's device. This approach means that the University has only one site to maintain and no longer needs a separate mobile site or application.
An intuitive, user-friendly course finder is a vital element for any university website as it represents the single most powerful recruitment tool for prospective students. The University of Bedfordshire's course finder, powered by Funnelback Search, has pride of place on the homepage, from where the user can search and find the course information they are looking for with only two clicks. The course finder is also available as a full-page application which offers multiple filtering options to allow users to refine their search by course level, faculty, department or teaching mode.
Stephen Morgan, Managing Director of Squiz UK, commented, "Squiz has many years of experience of working with universities to help them improve their engagement with users online. The Squiz Suite has proven to be a great match for the University of Bedfordshire as it offers the ease-of-use required by content editors, the control required by the web team and the technology required by the University to stay at the forefront of innovation."
The University's Online Marketing Manager, Kris Collins added, "We're delighted with the new site; it delivers a much slicker experience, makes course information easily accessible and meets the needs of our ever-growing mobile audience. With Squiz, we have the ability to achieve our ambitious online objectives and a robust system in place to support further development."
About Squiz
Squiz has over thirteen years of experience in delivering successful web services and solutions. Its open source web experience management suite, the Squiz Suite, incorporates CMS, search, analytics and integration tools to form a powerful platform for the creation, management and optimisation of compelling online experiences.
Squiz help their clients to determine and deliver their digital strategy, ensuring that they excel online and meet their business objectives. The Squiz team provides consulting, design, development, implementation, training and global 24/7 support services from a network of global offices in the UK, Australia, New Zealand, Europe and the USA.
About The University of Bedfordshire
The University of Bedfordshire is the largest higher education institution in the county, providing excellent opportunities for more people to access top quality higher education. The University works closely with employers on its curriculum, while forging close links with UK companies to provide a broad range of training and accredited industry courses.
With large campuses in Luton and Bedford, the University is the single, major provider of undergraduate, postgraduate and professional education in Bedfordshire.
The University of Bedfordshire’s vision is of a world where all are able to benefit from transformational educational experiences.
For more information see http://www.beds.ac.uk
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