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Squiz White Papers
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| 04/06/2008 | Squiz Data Value Programme: Making your data more valuable and your site more functional Squiz's Data Value Program is a dedicated process that analyses, improves and migrates your data and ensures that it's 100% fit for purpose for your new site functionality and ready to grow in line with your future requirements. |
| 17/01/2008 | A Hitchhiker's Guide to the Obvious: Web Usability 101 Using a variety of best practice case studies, the paper outlines three key design practices for usability and suggests how they can positively impact a company�s bottom line. It also provides concrete guidelines on how to test for web site usability on a shoestring budget. |
| 20/11/2007 | An Accessible Business Case for Web Site Accessibility. A Wider Audience, More Traffic, Happy Users, and More Cash. Building an accessible web site is not just about legal compliance. Nor is it just a task for the techies, and it’s certainly not expensive. Its benefits are far more fundamental and it needs to be a top commercial concern for your business. This white paper will arm you with the business case for change. By following our advice, your new, accessible website will deliver new audiences, a better user experience and tons of traffic. Read on. |
| 27/04/2007 | SEO Like a Pro: A Practical Guide to Improving your Google Rankings (No major budgets or consultants required!) This paper will provide you with a simple set of non-technical guidelines for improving your web site's performance in all major search engines. Regardless of your level of familiarity with the subject, it will arm you with new thinking on how to tackle the your SEO ('Search Engine Optimisation') challenges more cost-effectively. |
| 02/02/2007 | On Toolkits and Temples: A Guide to Successful Publishing of Multi-Channel Web Sites (in Particular, Universities, Publishers and Multi-Brand Corporations) This white paper looks at the challenges presented by publishing multiple web sites in any distributed organisational environment – such as universities, publishers and multi-brand companies – where sub-brands or departments must have their own unique web identity and/or services (and must therefore deploy their own production resources), whilst at the same time balance their own web requirements against that of their parent organisation. |
| 27/11/2006 | Communications 2.0: Beta is Better! This paper provides communications professionals and marketeers with a variety of best practice approaches for communicating on the web today, as well as some simple suggestions that companies can implement to make the most of the changing world of communications. |
| 29/09/2006 | Sandals, Savings or Services? It’s September 2006, and, after eight years as an open source business, Squiz is now in a position to describe the true value of open source software. Not that much has changed, mind. As those who know us will testify, we’ve always espoused the model I’m about to describe. It’s just that until now hype, hoopla and market expectations have tended to cloud things... |
| 05/05/2006 | Turning Readers Into Online Revenues Stop the press! Here's a heavyweight white paper to help you to profit from your online publishing ventures... |
| 15/04/2006 | PR for All! How to Raise Awareness on the Web It's low cost, and low maintenance. Here's how you should be rethinking your PR strategy to make the web really pay... |
| 07/03/2006 | Librarians are the New Napoleons It all starts with metadata. It may sound dry, but we show you how to profit from proper categorisation of your content.... |
| 11/01/2006 | Blogs - What Are They Good For? Will they take over the comms world, or are they a passing fad? We tell you the score... |
| 02/12/2005 | RSS - Feeds For All Geek communications or the next big thing? Check out how RSS can help you extend the value of your web communications... |
| 23/11/2005 | Seven Deadly Sins of Web Design The top seven things to avoid when designing your web site... |
| 13/10/2005 | Seven Habits of Highly Effective Web Strategies The top seven things to do online today to improve your marketing outreach... |
