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Content Hub

Squiz’s Content Hub helps you communicate more efficiently with your most important business audiences. 

Based on a ‘write once, use many’ principle, it reduces your content publishing costs whilst also optimizing the speed and frequency of your communications. 

The Content Hub is built on our market-leading MySource Matrix CMS.  It streamlines your communications by automating key publishing processes and enabling the reuse of your most important content assets.

Here’s how it works….

The Content Hub enables you to process your key content once and once only.  Using content published within MySource Matrix as its primary source, it redistributes key text and image-based assets through additional communications channels such as email, newsletters, RSS feeds, blogs and extranets in one seamless process – thus increasing the reach of your communications without the need to repurpose, reprocess or republish. 

Benefits include:

  • Reduce the cost of communicating with key business audiences

  • Reduce the amount of content processing and publishing in key functions such email marketing, customer support and media relations

  • Stay ‘on message’ by improving the consistency of messages across different communications channels

The Content Hub can be used to power the following communications ‘channels,’ all of which are integrated within the core MySource Matrix CMS:

  • Bulk email

  • RSS feeds

  • Blogs

  • Extranets

The Content Hub is used by many of our clients as part of an enterprise-wide strategy to drive down the cost of communications.  Contact us if you’d like to learn more about how it works and how it can help you communicate more effectively.

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